Operations, Systems & AI Programme for Owner-Led Cleaning Businesses

This programme is for cleaning business owners who are tired of:

  • Doing everything themselves
  • Working long hours but not seeing real profit
  • Guessing instead of knowing where their money is going
  • Being undercut, overwhelmed, and constantly firefighting

We focus on one thing first:
Building a business that actually works.

  • Systems that reduce costs
  • Operations that don't rely on you being available 24/7
  • Clear numbers, so decisions are based on facts, not stress
  • Technology you understand and control — not tools you're scared to touch

This programme is for cleaning business owners who are tired of:

  • Doing everything themselves
  • Working long hours but not seeing real profit
  • Guessing instead of knowing where their money is going
  • Being undercut, overwhelmed, and constantly firefighting

We focus on one thing first: Building a business that actually works.

  • Systems that reduce costs
  • Operations that don’t rely on you being available 24/7Clear numbers, so decisions are based on facts, not stress
  • Technology you understand and control — not tools you’re scared to touch
Phase 1: Chaos → Clarity
(Months 1–2)

Get the business out of your head.

  • Clear on your goals and what's been holding you back
  • Know exactly where your time and money are going
  • Systems documented — not just in your head
  • A recruitment process that filters out time-wasters
  • Staff trained properly without you repeating yourself
Phase 2: Clarity → Stability
(Months 3–4)

Secure your cash flow and stop firefighting.

  • Know which clients are worth keeping — and let go of the ones draining you
  • New clients onboarded professionally before you even arrive
  • Technology cleaned up — stop paying for tools you don't use
  • Understand what you're paying for so no one rips you off
  • Know your real costs and where you're wasting money
Phase 3: Stability → Growth
(Months 5–6)

Grow without breaking what you've built.

  • Marketing that brings the right clients, not just "more clients"
  • Know where to focus: LinkedIn, SEO, or something else — based on your business
  • AI working for you across operations, clients, finance, and marketing
  • A business that runs without you doing everything

This program isn't for everyone

It’s for cleaning business owners who are serious about change — not people looking for a quick fix or a magic trick.

If you want someone to hand you a script and promise you’ll double your income in 14 days, this isn’t for you.

But if you’re ready to do the work, understand how your business really runs, and build something that doesn’t depend on you doing everything — keep reading.

What's Included

This isn't a course where you watch videos and figure out the rest alone.
You get the strategy, the tools, the templates, and real support. Everything you need to rebuild how your business runs.

1. The Online Learning Platform
Your home base for 12 months.

Everything lives here — training, tools, templates, your progress. Work at your own pace. Come back whenever you need.

  • Video Training: Short. Practical. No waffle. Just what you need to know and do.
  • The Plug & Play Library: Checklists, SOP templates, contracts, scripts — download them, tweak them, use them. Done.
  • Me in Your Pocket: Built-in AI tools trained on the program. Stuck at 10pm? Ask a question. Need a prompt? It's there. Like having me on call — without booking a meeting.
2. The 1:1 Support
You're not doing this alone.

Three calls with me across the program — not quick check-ins, proper strategy sessions.

  • Day 31 — The Roadmap Call (90 mins): You've done the audit. Now we map out your plan together. What to fix first. What to ignore. Where to focus.
  • Mid-Program — The Progress Call (60 mins): What's working? What's stuck? We troubleshoot, adjust, and keep you moving.
  • End of Program — The Next Steps Call (90 mins): We review what you've built and plan your next 12 months. You leave with a clear direction — not a cliff edge.
3. The Community & Experts
Serious owners only. No drama. No spam.
  • Group Calls: Regular sessions with other cleaning business owners. What's working for them. What's not. Real conversations.
  • Live Webinars with Guest Experts: Finance. Payroll. Legislation. Recruitment. Marketing. Not generic business advice.
  • The Community: A private space to connect, ask questions, and see what others are building. Not a Facebook group full of noise. A focused space for people doing the work.

Phase 1: Chaos → Clarity (Months 1–2)

Module 1
YOU
Before we touch the business, we start with you.
  • Your real goals (not just "make more money")
  • The beliefs and decisions keeping you stuck
  • How to stop reacting and start thinking like an owner
AI in this module: Brain dump your thoughts, organise your thinking, turn mental noise into a clear plan.
Module 2
The Operational Audit
You can't fix what you can't see.
  • Audit your time: where does it actually go?
  • Review your contracts, SOPs, and systems — what's missing? What's risky?
  • Legislation basics: what you need to know to stay legal
AI in this module: Draft SOPs from your voice notes. Check contract language for gaps.
Module 3
Everyday Running
Streamline daily operations so the business doesn't depend on you being everywhere.
  • Fix the bottlenecks in scheduling and handovers
  • Plan rosters and job allocation without chaos
  • Reduce the noise so you can think
AI in this module: Build scheduling templates, daily runsheets, and checklists.
Module 4
People
Stop hiring the wrong people. Start building a team.
  • Recruitment: Create forms that filter out time-wasters before you interview
  • Training: Get staff up to speed without repeating yourself
  • Retention: Keep the good ones longer
  • Delegation: Hand things off without losing control
AI in this module: Build screening forms, write job ads that attract the right people, create training guides from what's in your head.

Phase 2: Clarity → Stability (Months 3–4)

Module 5
Clients
Not all clients are worth keeping.
  • Current clients: Who's profitable? Who's draining you?
  • New clients: Present yourself professionally before you even arrive
  • Onboarding: Digital process, contracts, clear expectations from day one
AI in this module: Draft client emails, create onboarding documents, write contract templates.
Module 6
Technology — What You Have
Understand what you're paying for before you add more.
  • Audit your subscriptions: what do you use vs what you waste money on?
  • Google vs Microsoft: choose what makes sense for you
  • Organise your digital mess
AI in this module: Organise files, clean up your systems, simplify your digital setup.
Module 7
Technology — Literacy
You don't need to be a developer. But you need to know enough so no one rips you off.
  • Domains vs hosting: what they are, why you should own them
  • How to brief a web developer properly
  • How to spot when someone's overcharging you
AI in this module: Write website copy, draft briefs for designers and developers.
Module 8
Finance
Stop guessing your numbers.
  • What does it actually cost you to deliver a job?
  • Where are you wasting money? How to spot it and reduce it
  • Tracking hours, payroll basics, what to look at monthly
AI in this module: Analyse spreadsheets, spot waste, build tracking templates.

Phase 3: Stability → Growth (Months 5–6)

Module 9
Marketing
Grow on purpose, not by accident.
  • What actually brings clients vs what's just noise?
  • What are you selling? How do you talk about it?
  • Choosing your battlefield: LinkedIn for commercial, SEO for residential
  • How to hire marketing help without getting ripped off
AI in this module: Market research, social media metrics, content that sounds like you.
Module 10
AI — More Than ChatGPT
Now that you've used AI throughout — here's the bigger picture.
  • Different tools: ChatGPT, Claude, Gemini, Perplexity — what's good for what
  • What's an AI agent and why you need to care
  • How to prompt properly
  • What AI can't do — and what to never put into it

Why I Built This

I didn't start out planning to build a programme for cleaning businesses.

I started by working closely with a cleaning business owner, Maria, who runs a large commercial cleaning company in Bristol. She came to me to help her grow — but very quickly it became clear that growth wasn't the real issue.

Before adding anything new, we had to slow down and look at the business itself.

Where money was leaking.

Where time was being wasted.

Where everything depended on one person holding it all together.

Maria had built a successful, six-figure business through hard work and determination. But even with that success, the pressure, chaos, and constant demands were still there.

So we focused first on reducing costs, then on building clearer systems — ones that made sense and didn't rely on corporate language or expensive consultants.

As we worked together, I realised something important. In many industries I'd worked in before, training like this already exists — clear operational thinking, practical use of technology, support that people can actually understand. In the cleaning industry, it doesn't.

Instead, I saw
  • Generic advice that doesn't reflect real cleaning operations
  • Expensive consultants out of reach for most owners
  • "Gurus" selling shortcuts and tech promises that don't match reality

Most cleaning business owners didn't come from corporate backgrounds — and they shouldn't have to pretend they did to run a good business.

That's why I'm building this.

A practical, accessible programme designed for real cleaning businesses — focused on better decisions and sustainable progress, not hype or unrealistic promises.

Join the waiting list

This is a low-pressure way to explore whether the programme is right for you..​

People on the waiting list receive:

  • Practical insights to help you understand what’s holding your business back

  • A clear breakdown of the programme structure and support

  • A preferential price as an early participant

FAQ

Because I don’t know your business yet. Anyone promising specific results before understanding your situation is selling hype, not help. I promise you’ll understand how your business runs, build proper systems, and stop doing everything yourself. The money follows when the foundations are solid.​

Most coaching is generic advice that doesn’t fit cleaning businesses. This is built specifically for cleaning company owners — the real problems you face with staff, clients, pricing, and daily chaos.

No. ChatGPT is one tool — it’s not the only thing that exists. You’ll learn when to use ChatGPT, when Claude is better, when Perplexity makes more sense, and when AI isn’t the answer at all. This program starts with operations, systems, and how your business runs. AI gets woven in where it helps — not sold as the solution to everything..

Three 1:1 calls with me: a 90-minute roadmap call after your first 30 days, a 60-minute progress call mid-program, and a 90-minute strategy call at the end. Plus group calls, community access, and AI tools in the platform whenever you’re stuck. You’re not figuring this out alone.

The program covers foundations that apply to any cleaning business. Whether you’re solo or have a team, residential or commercial — the modules adapt to where you are.

You’ll get updates about the program, early access when it opens, and useful content in the meantime. No spam. No daily sales emails. Just real information.